Shane & Shane picks up where the duo left off two years ago with its latest studio album, The One You Need. The record debuted Top 5 on the Christian sales charts, while garnering national exposure via radio play, a strong social media presence, and Shane & Shane’s “The One You Need” fall tour.

Shane & Shane’s first project with Fair Trade Services, The One You Need turned up at No. 5 on the Billboard Top Christian/Gospel Albums chart. Additionally, the album peaked at No. 1 on iTunes’ Christian & Gospel Top Albums chart within a day of its release.

The project’s impressive debut could be attributed to strong support from radio playing lead single “The One You Need.” The song has been added by more than 30 stations nationwide, including powerhouses WDJC-FM (Birmingham, Ala.), Sirius XM, KLJC-FM (Kansas City, Mo.), and WCSG-FM (Grand Rapids, Mich.). “The One You Need” also received attention from its music video, which debuted Aug. 4 on GodTube. View the video at www.shaneandshane.com.

Also driving sales is a powerful social media campaign with giveaways, contests, and other online promotions. The response has been phenomenal with Shane & Shane acquiring an additional 46,000 Facebook friends and 3,200 Twitter followers in the last two months alone. The group is committed to growing this fan connection on the road as well. “The One You Need” tour kicked off in early September and will visit 12 more cities through the end of this month. Visit www.shaneandshane.com/shows for a current list of tour dates.

After a brief hiatus from recording, Shane Barnard and Shane Everett returned to the studio with two years worth of new material, all self-written and self-produced. Now both married with children, Shane & Shane created this latest record through the lens of fatherhood and community. Having also recently assumed the role of worship pastors at their local church, The One You Need additionally contains songs intended to minister to those hurting around them. For more information on The One You Need, visit www.shaneandshane.com.

About Shane & Shane
Shane Everett and Shane Barnard formed the duo, Shane & Shane, after meeting at Central Baptist Church in College Station, Texas in the late 90’s. Since then, the acoustic-guitar wielding pair has become a college-circuit favorite with six label releases to its credit, and countless hours logged on the road, including tours alongside Bethany Dillon, David Crowder Band and Robbie Seay Band, among others. In total, the band’s career sales exceed half a million units. Follow Shane & Shane at www.facebook.com/shaneandshanemusic or www.twitter.com/ShaneandShane.

 

Source: CMSpin.com

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